I created a more updated and modern look for Yankee Magazine, including the cover and a few spreads. My goal was to redesign the magazine to bring in a new audience since the current audience for the magazine is aging. To appeal to a younger audience, I updated some of the layouts of the pages and changed some of the typefaces to sans serif to give the magazine a more modern feel. However, I also wanted to keep the current, older audience, so I kept the design simple and easy to read.
Programs Used: InDesign